The senior copywriter is a member of the communications team and works to create content in collaboration with other teams, particularly advancement, which is responsible for managing the core fundraising activities of the organization. Primary responsibilities include writing print and digital media content, organizing communications projects, managing the family of WDP websites, helping to maintain social media channels, and contributing to creative conversations. This position is open to hybrid or remote work depending on the candidate and their location. To apply for the job please visit our application site: https://jobs.gusto.com/postings/western-dominican-province-senior-copywriter-c6d26e26-4b96-42d3-a5c5-56e12f6efb5c
Primary Duties & Responsibilities:
1. Content Creation
Collaborate with the advancement and external communications teams to craft compelling copy for email, direct mail, blog articles, web, and social media
Ghost write letters and other communications for leadership
Write and edit both long- and short-form content. Subject matter is varied and may include: marketing and promotion for events, fundraising solicitations and stewardship, spiritual writing and commentary, history, and Dominicana
Find appropriately licensed images to accompany written content
Use Salesforce Account Engagement to build and send emails, and manage and create email segmentation lists. This task is done collaboratively with the content manager and Salesforce account admins
2. Website and Socials Management
Maintain and update links, layout, text, and images on the province's family of websites and help coordinate posting across social media channels
Coordinate with the web hosting company, IT support, and other contractors to resolve technical issues and implement website features and updates
Maintain web domains and coordinate efforts with other staff
In coordination with our digital marketing firm, help manage Google analytics, marketing campaigns, pixel tracking, and other media analytical tools
Implement SEO and other best practices to improve search engine rankings
3. Communications Project Coordination
Support the content manager in coordinating various communications projects
Contribute creative feedback to the development of new marketing and communications projects that enhance the mission-impact of the Dominicans
Other Responsibilities:
Assist the Content Manager in establishing workflows and project timelines
Adhere to the highest levels of professional standards, confidentiality, ethics and the Donor Bill of Rights (AFP)
Some travel may be required
Other duties, as assigned
Preferred Qualifications:
Bachelor's degree or equivalent experience in Communications, Marketing, Journalism, English, or a related field
Experience working in the non-profit sector in a communications capacity
Exceptionally strong writing, editing, and proofreading skills
Familiarity with the Catholic Church, her doctrines, and practices
Experience working collaboratively on a creative team, receiving feedback, and working within a review process and timeline
Experience writing from different voices and tones
A creative and adaptable spirit with attentiveness to current social trends
Proficiency with CMS platforms (e.g., WordPress, Drupal), and HTML and CSS
High proficiency in the use of the MS Office Suite of products
Ability and desire to use God-given talents in service to others
Active member of parish or faith community
Other Desired Qualifications:
Familiarity with the Order of Preachers, specifically the Western Dominican Province.
Familiarity with Salesforce CRM
Knowledge of AP Manual of Style
Job Preview
A typical day or two may involve collaborating with different department leads in a Team's meeting, drafting constituent emails, editing letters from another department, designing and posting updates to a website, and managing the deliverables of a small communication project. Some upcoming projects include film promotion, a capital campaign, social media advertising, and a brand refresh.
The use of technology to assist work is encouraged, but not at the expense of authentic human creativity or reason. Challenging aspects of the job include managing competing demands, waiting on content approvals from friars, working across time zones with other team members, and accurately capturing and emulating the "Dominican voice" for communications.
Province teams are often a mix of lay employees (remote and local) and friars working together to complete projects that help advance the mission of the Dominicans. Colleagues enjoy good working friendships with Christian charity and patience.
Oakland, CA 94618
